
HCM City – Ho Chi Minh
City is focusing on building unique tourism products to optimise its
resources for the development of the smoke-free industry in the post-pandemic
period.
In the recent Lunar New Year (Tet) holiday,
the city offered a “Saigon Special Force” tour, attracting a large number of
tourists.
According to Tran Vu Binh who designed the
tour, this unique tourism product drew 200-300 visitors each day, mostly
foreigners who explored historical relic sites associated with the revolutionary commando force activities during the anti-American war.
It has become one of top 50 interesting experimental tours in Vietnam, he said.
“A different Cho Lon” is another popular tour that lure visitors to District 11 of the city. Introduced in
2022, the tour features typical characteristics of the local China Town’s history and
culture.

According to the city Department of
Tourism, the “one district, one tourism product” programme has become a
highlight of the local tourism sector in 2022, showing the sector’s efforts in
renovate itself and promote the cultural, historical and architectural values
of the city as well as its modern life.
Director of the department Nguyen Thi Anh
Hoa said that the programme has helped improve the State management over
tourism in localities and the close coordination among sectors, while diversifying local tourism products.
However, experts held that in order to increase
the efficiency of the programme, it is necessary to invest more in the products
and create the distinctive identity of the tourism of each locality.
Nguyen Minh Man, Communications-Marketing
Manager of TST tourist said that the districts should ensure the uniqueness,
attractiveness, meaning and values of their products.
Tran Quang Huy, CEO of CCC Travel JSC
pointed to the need to further enhance the quality of each product, highlighting
the special features of destinations.
In 2023, HCM City aims to welcome 5 million
foreigners and 35 domestic visitors, earning 160 trillion VND (6.72 billion
USD)./.