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Nova Hospitality launched, inks agreement to leverage Vietnam tourism

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Nova Hospitality, a member of Nova Service, has been officially launched and it has signed agreements with two of the world’s leading hotel management companies, Accor and Marriott International.​

Nova Hospitality launched, inks agreement to leverage Vietnam tourism hinh anh 1Le Thi Viet Thu – CEO of Nova Hospitality speaks at the event. (Photo courtesy of NovaGroup)

HCM City, – Nova Hospitality, a member of Nova Service, has been officially launched and it has signed agreements with two of the world’s leading hotel management companies, Accor and Marriott International.

Nova Hospitality is a leading company in Vietnam in investing, developing, and operating a number of hotel and resort chains. The company’s mission is to provide visitors with world-class service experiences, thereby contributing to the creation of destinations and the leverage of Vietnam’s tourism.

The launching of Nova Hospitality is recognized as a promising signal for the tourism market’s rapid recovery, contributing to the sustainable growth of Vietnam’s tourism industry.

Nova Hospitality launched, inks agreement to leverage Vietnam tourism hinh anh 2Movenpick Resort Phan Thiet. Nova Hospitality has put into operation 11 luxury hotels and resorts. Photo courtesy of NovaGroup 

Nova Hospitality has made a significant impact on the tourism industry by investing in, developing, and operating a large number of international hotels and resorts in accordance with international standards. The best of these include Azerai Can Tho, a luxury resort in Mekong Delta, honored by Condé Nast Traveler at the Readers’ Choice Awards 2021-Top 25 Best Resorts in Asia; Mercure Vung Tau, winning “Traveler’s Choice – Best of The Best” award of TripAdvisor in 2021 and 2022; and Anantara Mui Ne Resort, one of the best resort accommodations in Vietnam as voted by DestinAsian. In addition, Movenpick Resort Phan Thiet, Centara Mirage Resort Mui Ne, Radisson Resort Phan Thiet, and Mercure Dalat Resort all have distinct design styles inspired by tales associated with the locale and destination.

Nova Hospitality anticipates expanding its network of hotels and resorts to 47 properties with 11,621 rooms by 2023. With the aim of becoming a major business in the hospitality industry, it expects to continue to operate 115 hotels and resorts across Vietnam with a total of 30,902 rooms, serving more than 11 million domestic and foreign guests by 2025.

 “The official launch of Nova Hospitality contributes to NovaGroup’s vision of creating attractive international destinations to, together with the business community, make tourism a key economic sector of Vietnam and create sustainable value for the community. To do this, we are constantly cooperating with the world’s leading hotel operators, with the hope of bringing unique hotels and world-class service quality,” Le Thi Viet Thu, CEO of Nova Hospitality, said.

Under the agreements between Nova Hospitality and Accor and Marriott International, Accor will become a consulting partner for the operation of the MGallery Dalat, while Marriott International will be an official consulting partner for the management of the Fairfield by Marriott Phan Thiet in NovaWorld Phan Thiet.

Nova Hospitality launched, inks agreement to leverage Vietnam tourism hinh anh 3Accor will become a consulting partner for the operation of MGallery Dalat, a new product of Nova Hospitality in Da Lat. Photo courtesy of NovaGroup

“We are delighted to announce the signing of Fairfield Phan Thiet with Nova Hospitality, as we continue to introduce our industry-leading brands to Vietnam’s most exciting emerging destinations. NovaWorld Phan Thiet will completely transform the country’s southeast coast, introducing an unprecedented collection of world-class facilities into this beautiful beachfront area and attracting travelers from all around the globe. With its prime location, home comforts and heartfelt hospitality, this will become the hotel-of-choice for guests seeking simple, stress-free stays in this dynamic destination,” said Jakob Helgen, Area Vice President – Thailand, Vietnam, Cambodia & Myanmar, Marriott International.

Nova Hospitality launched, inks agreement to leverage Vietnam tourism hinh anh 4Marriott International will be the consulting partner to operate Fairfield by Marriott Phan Thiet in Coastal Mega City – Tourism – Wellness NovaWorld Phan Thiet. Photo courtesy of NovaGroup 

“By signing the agreement with the world’s top partners, Nova Hospitality reaffirms its commitment to providing guests with amazing integrated experiences with 5-star service standards. This signing is part of our strategy to help turn local destinations into international tourist attractions while contributing to upgrade local service standards and workforce’s skill,” Thu said./.

Source: https://en.vietnamplus.vn/nova-hospitality-launched-inks-agreement-to-leverage-vietnam-tourism/239908.vnp

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Vietnam becomes favourite destination for Cambodian tourists

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The number of Cambodian tourists coming to Vietnam has increased significantly, Tuoi tre (Youth) newspaper, citing statistics of travel agencies.

Vietnam becomes favourite destination for Cambodian tourists hinh anh 1Visitors arrive at Moc Bai border gate in Tay Ninh province. Illustrative image (Photo: tuoitre.vn) 

Hanoi – The number of Cambodian tourists
coming to Vietnam has increased significantly, Tuoi tre (Youth) newspaper, citing statistics of travel agencies. 

It said previously, Cambodians
visited Vietnam mainly for medical services, but over several recent years, the inflow of middle-class visitors from the neighbouring country to Vietnam for tourism purpose has been rising, especially after the COVID-19 pandemic was put under control.

The central beach city of Da Nang, the ancient town of Hoi
An, Da Lat – the city of thousand flowers in the Central Highlands region, Nha
Trang, Vung Tau and the “Paradise Pearl Island” of Phu Quoc are some of top
favourite destinations among Cambodian tourists.

Tran Quoc Thinh, director of Tay Ninh province’s Tourism Promotion
Centre said Cambodia is a traditional tourism market of Tay Ninh, which shares a 240-km border with Cambodia’s Svay Rieng, Prey Vieng and Tboung Khmum provinces. 

Cambodians regularly cross the border to Tay Ninh for sightseeing, shopping or visiting pagodas, especially on weekends or holidays, according to Thinh.  

The province has introduced many new, unique and interesting tourism products such as caravan and cross-border road tours in order to lure more Cambodian tourists. Local tourist accommodation establishments and restaurants are also improving
service quality to serve big tourist groups with longer stay.

Statistics of Tay Ninh’s Department of Culture, Sports and Tourism showed around 2.1 million Cambodians have visited the province for tourism purpose since 2018. Although the number dropped in 2020-2022 due to COVID-19 travel restriction, a rising trend was seen in the first quarter of 2023.

Truong Duc Hai, director of Indochina Pearl Travel, noted that while more middle-class Cambodians are choosing beach resorts in Vietnam for their holiday, demand for medical tours remains high but there are limited products designed specifically for this segment. Such tours are mainly organised by Cambodian people
living in Ho Chi Minh, he said, adding that it is necessary to introduce more professional and
comprehensive medical tour products to serve this group of tourists.

At a tourism promotion event held by Tay Ninh in mid-2022, businesses of the two countries had pledged to join
hands to boost tourism promotion activities and build new routes and tours to stimulate tourism demand./.

Source: https://en.vietnamplus.vn/vietnam-becomes-favourite-destination-for-cambodian-tourists/250323.vnp

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Ha Giang effectively develops community-based tourism

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With its advantages in terms of natural landscapes, rich cultural identities, customs and preserved traditional festivals, the northernmost province of Ha Giang has attracted attention from a large number of travel companies and tourists, and several potential community-based tourist sites have been formed.

Ha Giang effectively develops community-based tourism hinh anh 1A community-based tourism and cultural village in Ha Giang’s Meo Vac district. (Photo: VNA)

Ha Giang – With its advantages in terms of natural landscapes, rich cultural
identities, customs and preserved traditional festivals, the northernmost province
of Ha Giang has attracted attention from a large number of travel companies and
tourists, and several potential community-based tourist sites have been formed.

Ha Giang province is home to 19 ethnic groups which have their own
cultural traditions and identities.

The effective preservation and promotion of cultural values
has helped the province in general and the ethnic groups in particular have a special
attraction for travelers and those who want to learn about traditional ethnic
culture.

According to Deputy Director of the provincial Department of
Culture, Sports and Tourism Trieu Thi Tinh, over the past years, the province
has selected outstanding cultural products to develop to create more highlights
for tourism development. It has also paid attention to community cultural and tourism activities,
and carried out projects on improving the quality
of services and activities of community-based tourism and cultural villages.

Currently, the province has 40 identified community-based tourism
and cultural villages, and 16 cultural villages recognised by the provincial
People’s Committee as meeting standards to serve tourists.

The provincial Department of Culture, Sports and Tourism
assessed that these villages have operated well and attracted a large number of
tourists, contributing to increasing locals’ income and promoting the value of tourism
resources and cultural identities.

In addition to the achieved results, the community-based tourism
in Ha Giang is facing many difficulties and challenges in terms of transport
infrastructure and product quality that hinder it from developing sustainably
and gaining high economic efficiency.

Therefore, in the coming time, the province will continue
paying attention to improving the quality of services, training human
resources for community-based tourism sites, and stepping up the communication work to
raise locals’ awareness of maintaining and developing their cultural
identities, said Tinh./.

Source: https://en.vietnamplus.vn/ha-giang-effectively-develops-communitybased-tourism/250321.vnp

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Som Tum (Thai-style green papaya salad)

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Som Tum

Sous chef Burin Pongchang from Feast restaurant under Royal Orchid Sheraton Hotel & Towers Bangkok presents Som Tum, a signature Thai cuisine during the special Asian food event titled Straight Outta Bangkok held at Sheraton Saigon Hotel.

Som Tum (Thai-style green papaya salad)  

With his impeccable cooking credentials and over 30 years of experience, chef Burin is a regular guest chef of international Thai promotions in China, Malaysia and beyond.

Sous chef Burin Pongchang

Som Tum is a favourite Thai street food. The dish is an explosion of Thai-style flavours – deeply complex, not very spicy, with a perfect balance of sweetness and savoury.

If you are a lover of Thai salad, try making Burin’s favourite dish to impress family members and loved ones.

Ingredients:

  • Papaya green, slice    150g (cut julienne)
  • Carrot slice                  50g  (cut julienne)
  • French long bean        150g (cut 2cm)
  • Cherry tomato             300g (cut 1/2)
  • Dried shrimp               10g
  • Thai bird chili              1pc
  • Garlic                          1pc             
  • Toasted peanut           10g         
  • Lime juice                   10g         
  • Palm sugar                  10g
  • Fish sauce                   10g

Method:

  • Cut papaya and carrot. Peel them. Julienne them with a knife or use a Thai julienne slicers. Put the shredded papaya and carrot in a bowl of cold water for 15 minutes and drain, set aside for later.
  • Put the garlic and chilies into a mortar, and pound them until they form a really coarse paste. Now, add palm sugar with lime juice and keep pounding to get the sugar to fully dissolve. Add the fish sauce and taste.
  • Add the dried shrimp and long beans and beat them up a bit. You want them to break a bit.
  • Add the papaya and carrot. Toss to combine the papaya with the dressing.
  • Gently bruise the papaya and carrot. Add the tomatoes and give them a bit of a toss. Add the peanuts. Toss to combine everything together. Use your hands.
  • Arrange the salad and enjoy with savory juice and vegetables. VNS

Source: http://ovietnam.vn/dining/som-tum-thai-style-green-papaya-salad_342682.html

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