
Hanoi – Foreign travellers dreaming of their next vacation in Vietnam
can now find the country’s best sustainable tourism options in one online
destination.
The
Vietnam National Administration of Tourism (VNAT), together with the Vietnam
Tourism Advisory Board (TAB) and the Swiss Sustainable Tourism Programme (SSTP)
have joined hands to launch a new ‘Green Travel’ section on the national
tourism website: www.vietnam.travel/sustainability.
Users
visiting the section will find articles dedicated to best practices for
responsible travellers, guides on following Vietnamese customs and local
etiquette, and pieces highlighting the country’s lesser-known destinations.
To
make it easier for travellers to find sustainable tourism providers in Vietnam,
the webpage features a catalog of reputable businesses across the country.
Visitors can look up outstanding tours that are educational, ethical, as well
as eco-friendly; find sustainable accommodations among lodges, homestays, and
hotels; and discover souvenirs such as crafts, textiles, and stationery brands
that preserve Vietnamese culture and support local communities.
The
section also offers hand-drawn infographics on sustainable travel in Vietnam,
and in-depth stories for those interested in Vietnam’s ethnic minorities and
traditional craft villages.
To
make the experience actionable for travellers planning trips, a collection of
leading tour operators offering sustainable experiences is also included.
In
order to ensure the listed companies are standout examples of practicing
socially and environmentally sustainable tourism, TAB sought the expertise of
SSTP consultants to research the contents of the Green Travel section in
accordance with the sustainability criteria established by SSTP for the tourism
industry in Vietnam.
Tourism
officials said the Green Travel section represents progress, and is a first
step in Vietnam’s endeavours to support sustainable travel businesses and
assist responsible travellers coming to Vietnam.
Over
the coming months, the national tourism website will make debut videos
showcasing the country’s best sustainable tourism assets and outstanding
experiences, and will host giveaways for sustainable Vietnamese products and
holidays on its official social media channels, found under the handle:
@vietnamtourismboard.
Already
social media users can show their support for responsible travel by searching
in GIFs for the keyword ‘greenvietnam’, and posting the stickers to their
stories on Instagram and Facebook.
Vietnam
recently also launched a ‘Visit Vietnam from Home’ page, encouraging travellers
to explore the country even while the borders are closed. The page delivers
virtual travel experiences such as 360-degree tours, local recipes, colouring
pages, and immersive videos. /.